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Segerstrom Center for the Arts
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Marketing Coordinator - Purdue Convocations
The Marketing Coordinator supports the attainment of sales goals, customer/donor acquisition and retention (CRM) efforts through digital marketing, content creation, audience development, website management, and all aspects of publicizing and promoting the performing arts events presented by Purdue Convocations. Responsible for the development, execution, and analysis of daily digital, and CRM strategies, including Facebook, Instagram, LinkedIn, YouTube, Threads, Twitter, Google Ads, Salesforce Marketing Cloud, as well as traditional marketing methods. Oversee pre-professional digital marketing & partnership development interns and serve as staff advisor for the Convocations Volunteer Network student organization. This position will update and maintain websites for Purdue Convocations,
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