APAP Career Center

General Notes

Texas Performing Arts (TPA) is the performing arts presenting and producing program of the University of Texas at Austin (UT). One of the largest and most active university-based performing arts centers in the U.S., TPA is an anchor institution in Austin’s arts, cultural, and entertainment landscape.  TPA operates venues on the UT campus including Austin’s largest theater, Bass Concert Hall. Its public programs include Broadway in Austin; an international season of dance, theater, music and more; and the Texas Welcomes series of popular touring artists. TPA is part of UT’s College of Fine Arts and engages students across the university in creative experiences.

TPA employees receive UT Austin’s outstanding benefits package, including:

• 100% employer-paid basic medical coverage 
• Retirement contributions 
• Paid vacation and sick time? 
• Paid holidays? 
• Other services and perks

Purpose

TPA’s Group & Student Sales Manager is responsible for outbound marketing to group ticket buyers, providing sales and service to groups, and facilitating TPA’s individual and group student ticketing programs.  

Responsibilities

• Group Sales: Develop group sales campaign materials and strategy. Develop and maintain relationships with group leaders and organizations. Maintain group sales prospect database. Conduct outbound marketing to group sales prospects. Manager the setup, implementation, and communication of promotional code-based group sales offers. Meet or exceed revenue goals for group sales. Communicate effectively between the marketing and ticketing teams to facilitate group sales. Manage relationships with third party group ticketing partners. Coordinate community outreach ticketing initiatives.
• Student Ticketing: With the education and engagement team, manage the ticketing components of student ticketing programs including: the Bass Pass, ticketing for student groups including UT and K-12 classes, school day performances, and the Heller Awards for Young Artists. Develop campaign materials and strategies for student ticket outreach. Manage the setup, implementation, and communication of promotional code-based student ticket offers.
• Customer Service: Coordinate inventory required to fulfill group and student tickets. Support group ticket needs for marketing and PR-related promotion and trade initiatives. Manage payment process for group sales orders including deposits and final payments. Communicate know-before-you-go information to group leaders. Coordinate group sales parking, entry and any other special accommodations with the Guest Experience team. Make groups aware of order enhancements such as food & beverage and private spaces. Coordinate fulfillment of order enhancements with the Guest Experience team and other stakeholders.

Required Qualifications

• Bachelor's degree and at least three years of experience in the performing arts or entertainment sectors.
• Interest in and ability to market a wide range live performance, including Broadway, concerts, comedy, theater, dance, and multidisciplinary projects.
• High level of proficiency with office technology such as Excel, PowerPoint, Word, Outlook, Slack, and Zoom.  
• Have demonstrated competencies in: Accuracy and Attention to Detail, Effective Communication (written and spoken), Initiative, Interpersonal Relationships, and Problem Solving.
• Relevant education and experience may be substituted as appropriate.

Preferred Qualifications

• Experience in an arts presenting organization; arts producing organization; university-based organization; or multi-venue performing arts organization.
• Experience in group sales for the performing arts, entertainment, museum, convention, or travel industries.
• Experience in performing arts or entertainment marketing/sales or ticketing.
• More than the minimum required level of experience.
• Interest in and strong commitment to the mission and programs of Texas Performing Arts.
• Relevant professional education or credentials.

About Texas Performing Arts

Texas Performing Arts is the University of Texas at Austin’s performing arts center. One of the largest and most active live arts organizations in the U.S., TPA operates venues on the UT campus including Austin’s largest theatre, Bass Concert Hall. Our presenting programs include Broadway in Austin, the Texas Welcomes series of national touring artists, and a curated Performing Arts Season of international theatre, music, dance, and more. TPA is also a leading producer of new performance, offering creative opportunities to both local artists and national productions. TPA is part of UT’s College of Fine Arts and fulfills the university’s public service, research, and educational missions. More than twenty thousand students throughout Central Texas and across the university experience the arts through TPA’s extensive educational programs.

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